Director, Competitive Intelligence (Hybrid)

At Selective, we don't just insure uniquely, we employ uniqueness.

Selective is a midsized U.S. domestic property and casualty insurance company with a history of strong, consistent financial performance for nearly 100 years. Selective's unique position as both a leading insurance group and an employer of choice is recognized in a wide variety of awards and honors, including listing in Forbes Best Midsize Employers in 2024 and certification as a Great Place to Work in 2024 for the fifth consecutive year.

Employees are empowered and encouraged to Be Uniquely You by being their true, unique selves and contributing their diverse talents, experiences, and perspectives to our shared success. Together, we are a high-performing team working to serve our customers responsibly by helping to mitigate loss, keep them safe, and restore their lives and businesses after an insured loss occurs.

The Director, Competitive Intelligence will be responsible for leading market research efforts to identify CL Customer product needs, preferences, and industry trends as inputs into the commercial lines product strategies. Leading a team that assesses the competitor landscape, including insurance offerings, distribution strategies, technology offerings, value-added services, and marketing strategies as part of the product discovery process. This includes analyzing macro level agency and customer behavior data and deriving insights to inform new and existing product development decisions, providing research-based recommendations for product enhancements, gaps and new feature development. Develop and maintain the tools and processes needed to communicate actionable findings to the standard and non-standard commercial organizations, including regular quarterly and ad-hoc research analysis reports. Collaboration with the product management team, product councils and other key stakeholders is a critical input to aligning findings with the product roadmap. Responsibilities also include collaboration with other research functions in the organization as well as staying up to date with emerging technologies and innovations in the insurance industry, which may include participation in industry product groups. All job duties and responsibilities must be carried out in compliance with applicable legal and regulatory requirements.

• Lead market research efforts. Identify CL Customer product needs, preferences, and industry trends as inputs into the commercial lines strategies.
• Assess competitor landscape by evaluating insurance offerings, distribution strategies, technology offerings, value-added services and marketing strategies as part of product discovery process.
• Analyze agency and customer behavior data to derive insights to inform new and existing product development decisions; provide research-based recommendations for product enhancements and new feature development.
• Develop and maintain communication tools and processes. Communicate actionable findings to the standard commercial organizations including regular quarterly and ad-hoc research analysis reports.
• Align to Product Roadmap and collaborate with product management team, product council and key stakeholders to align research findings as an input into the product roadmap.
• Gather feedback from regional and corporate employees, customers and distribution partners. Lead the efforts to conduct employee interviews, user interviews, surveys, and usability analysis on insurance offerings and product capabilities.
• Assess industry innovations to stay up to date with emerging technologies and innovations in the insurance industry and communicate findings across the organization; this may include participation in industry product groups.
• Lead the delivery of presentations to stakeholders, sharing research findings and product insights.
• Continuously refine research methodologies. Actively collaborate and share insights with other research teams across the organization.
• Position requires 10-15% travel.

Knowledge and Requirements

• College degree in Market Research, Business/Marketing, Risk Management, Data Science, or related field preferred.
• 10+ years of experience in product research and/or data analytics with strong analytical skills and ability to analyze data sets, diagnose opportunities, and convert results into business value statements.
• Significant proficiency with research methodologies/platforms and data visualization tools to communicate actionable results to wide audience
• Keeps abreast of industry emerging practice and best-in-class product research initiatives and strategies.

Selective Insurance offers a total rewards package that includes a competitive base salary, incentive plan eligibility at all levels, and a wide array of benefits designed to help you and your family stay healthy, achieve your financial goals, and balance the demands of your work and personal life. These benefits include comprehensive health care plans, retirement savings plan with company match, discounted Employee Stock Purchase Program, tuition assistance and reimbursement programs, and paid time off plans. Additional details about our total rewards package will be provided during the recruiting process.

The actual base salary is based on geographic location, and the range is representative of salaries for this role throughout Selective's footprint. Additional considerations include relevant education, qualifications, experience, skills, performance, and business needs.

Selective is an Equal Employment Opportunity employer. That means we respect and value every individual's unique opinions, beliefs, abilities, and perspectives. We are committed to promoting a welcoming culture that celebrates diverse talent, individual identity, different points of view and experiences - and empowers employees to contribute new ideas that support our continued and growing success. Building a highly engaged team is one of our core strategic imperatives, which we believe is enhanced by diversity, equity, and inclusion. We expect and encourage all employees and all of our business partners to embrace, practice, and monitor the attitudes, values, and goals of acceptance; address biases; and foster diversity of viewpoints and opinions.