Director of Brand Marketing, Reuters Professional

Thomson Reuters
life insurance, parental leave, paid time off, paid holidays, tuition reimbursement, 401(k)
United States, New York, New York
3 Times Square (Show on map)
Apr 16, 2025
TheDirector of Brand Marketing, Reuters Professional will be responsible for developing and implementing a comprehensive brand marketing strategy and campaigns to enhance our company's market position and achieve business objectives. Reuters Professionalis a high growth, diversified business in the heart of the world's largest news organization. Our mission is to be the definitive destination for global intelligence that powers smart decisions. We provide news with impact on people, businesses and markets around the world and serve millions of globally minded individuals and professionals seeking insight and context. We anticipate that the successful candidate will be based in our New York office, with the opportunity to adopt a hybrid working arrangement. Alternatively, we are also open to considering candidates who would prefer to be based in our London, UK office. About the Role As our Director of Brand Marketing, you will: Develop and execute brand marketing strategies aligned with company goals, with a particular focus on supporting our newly launched digital subscriptions offering Lead and manage the relationship with creative and media buying agencies Oversee brand identity and ensure consistency across all marketing channels Collaborate with cross-functional teams to integrate brand strategy into all aspects of the business Develop and manage brand marketing budgets Analyze market trends and consumer insights to inform brand positioning Create and implement brand guidelines and best practices Oversee the development of marketing materials and campaigns Measure and report on the effectiveness of brand marketing initiatives Identify and pursue strategic partnerships to enhance brand visibility About You To be our Director of Brand Marketing, you will have: 10+ years of experience in brand marketing, with at least 5 years in a leadership role Proven leadership experience working in the media sector, ideally with strong record of accomplishments in the news sector Proven track record of developing and implementing successful brand strategies Strong understanding of digital marketing channels and emerging technologies Excellent leadership, communication, and presentation skills Analytical mindset with the ability to use data to drive decision-making Experience managing budgets and resources effectively Creativity and innovation in approach to brand marketing Knowledge of market research techniques and consumer behavior Proven track record of success working in complex and highly matrixed corporate business environments Experience working in a global organization. The application deadline for this opportunity is Sunday, 4th May 2025. We encourage you to submit your application as soon as possible, as early submissions are welcome and will be reviewed promptly. #LI-JU1 What's in it For You? Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected. Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance. Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow's challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future. Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing. Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together. Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives. Making a Real-World Impact:We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world. In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan. Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations. Eligible office location(s) for this role include one or more of the following: New York City, San Francisco, Los Angeles, and/or Irvine, CA; McLean, VA; Washington, DC. The base compensation range for the role in any of those locations is $156,450 - $290,550. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance. Base pay is positioned within the range based on several factors including an individual's knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs. About Us Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news. We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward. As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace. We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. More information on requesting an accommodation here. Learn more on how to protect yourself from fraudulent job postings here. More information about Thomson Reuters can be found on thomsonreuters.com.