Field Marketing Manager

As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.

Check Point Software Technologies has been honored by Time Magazine as one of the World's Best Companies for 2024. We've also earned a spot on the Forbes list of the World's Best Places to Work for five consecutive years (2020-2024) and recognized as one of the World's Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.

• Lead field marketing efforts for our a growing Check Point solution. Work in close alignment with the sales team to define and execute effective plans.

• Create lead generation programs to grow sales pipeline with an emphasis on net new customers. Cooperate with Product Marketing Managers and other Marketing peers to create programs supporting product launch plans and roadmap as well as regional field sales needs.

• Work closely with Channel Account Managers to create and execute annual marketing plans that will drive partner's Check Point business. Manage channel co-op for your region.

• Measure and report out on all campaign results and ROI. Utilize metrics to recommend future plans and programs based on results.

• Work together with the Americas marketing team and the wider marketing team on special projects and key programs including ABM

• Work closely with the regional sales leadership and sales team across the region to target named accounts and promote brand awareness.
  * Use of intelligence to invite key decision makers to attend webinars, live meetings and events to drive attendees per event in the US.
  * Develop event series to increase pipeline within current customers.
  * Arrange speaking engagements at executive level events.

• 7+ years of experience in running regional field marketing. Including physical and virtual events, campaign management, and understanding of digital marketing.

• Execution-focused mindset. Ability to effectively manage multiple activities at once without sacrificing quality.

• Extreme organizational skills including budget management and maintenance of all sales-facing and customer-facing communication channels (i.e. Salesforce.com and checkpoint.com/events).

• Ability to forge and maintain strong working relationships at all levels within your region's field sales, channel and marketing teams.

• Deep understanding of how to maximize channel partnerships and how to best leverage our channel and technology partners to achieve our joint goals.

• Must be eligible to work in the US without sponsorship from an employer now or in the future

EOE M/F/Veterans/Disabled