New 
Sr. Product Manager, M365 Social & Creator Content
 Microsoft | |
 United States, Washington, Redmond | |
 Sep 21, 2025 | |
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OverviewWe're looking for a Sr. Product Manager, Microsoft 365 Social & Creator Content to help Microsoft 365 show up natively across platforms and communities. You'll ideate, shoot, edit, and publish shortform and static assets, run alwayson and momentbased campaigns, and manage creators/influencers endtoend-from discovery and briefing to deliverables, measurement, and optimization. The ideal candidate is equal parts creative producer, social strategist, and relationship manager, fluent in the culture and mechanics of TikTok, Reels, Shorts, YouTube, LinkedIn, X, and emerging formats.
ResponsibilitiesOwn socialnative content production: Develop concepts, scripts, storyboards, and shot lists; capture content (phone and camera), record sound, light scenes, and edit for rapid turnaround with platformspecific hooks, captions, graphics, and aspect ratios.Run creator & influencer programs: Identify and vet creators, negotiate scopes/rates with agency, brief to clear deliverables, manage reviews/approvals, ensure FTC disclosure, rights/usage, and brand safety, and track performance to scale what works.Product Storytelling: Translate product stories and cultural moments into platformspecific content plans, manage editorial calendars, coordinate posting and community interactions, and uphold voice, accessibility, and inclusion standards.Measure, learn, and optimize: Define KPIs (e.g., reach, engagement rate, watch time, saves, CTR), set up UTMs, analyze native and thirdparty dashboards, run creative tests (hooks, thumbnails, cuts), and present clear insights and next steps.Lead crossfunctional collaboration: Partner with PMMs, Comms, Brand/Design, PR, Engineering, Events, Legal/Procurement, and agency/freelance teams to align on moments, launches, and creator opportunities; keep stakeholders informed with crisp status and readouts.Elevate the craft: Track platform trends and creator innovations, proactively pitch experiments (formats, prompts, challenges, collabs), and raise the quality bar with new techniques, tools, and templates. | |