Lead Partner Marketing Manager, Channel Partners

Lumen is seeking a skilled, dynamic Lead Marketing Manager to provide marketing incubation and events management support for the Lumen Channel Partner Program. This role will focus primarily on incubating and growing partner and agent relationships from a marketing perspective, as well as event production and support. The ideal candidate will have a solid background in marketing, the technology industry, and channel partner and partner ecosystems, with excellent project management skills, strong event management and production skills, and excellent writing and communication skills. They will also have a track record of building and driving successful marketing plans and programs for channel partners.

• Develop and implement marketing plans and programs from incubation to support and in alignment with Lumen Channel Partners.
• Plan and execute channel and partner events and tradeshows.
• Excellent writing, communications, and social media skills to create and send partner and event-related invitations and communications.
• Collaborate with cross-functional teams, including marketing peers, product management, sales, and partner teams, to ensure alignment and successful execution of marketing initiatives.
• Develop and deliver marketing materials, including sales collateral, presentations, and social media / digital content, to support partner marketing efforts.
• Align and manage MDF and budget to support strategic marketing and event plans.
• Continuously optimize marketing strategies based on data-driven insights and feedback from partners, internal stakeholders, and customers.
• Manage relationships with partners / trusted advisors, as well as their respective marketing teams, ensuring they have the necessary marketing and event support to succeed.
• Stay up-to-date with industry trends and best practices to ensure marketing strategies are innovative and effective.

Requirements:

• Bachelor's degree in Marketing, Business, or a related field.
• 3-5+ years of experience in marketing, with a focus on partner or channel marketing.
• Strong experience in events planning, management and production.
• Experience in the technology or telecommunications industry.
• Knowledge of channel and partner ecosystems.
• Strong project management skills, with the ability to manage multiple programs and activities simultaneously.
• Excellent writing, communications and interpersonal skills, with the ability to build and maintain strong relationships with partners and internal stakeholders.
• Proficiency in marketing automation tools, AI, and CRM systems.
• Ability to work independently and as part of a team in a fast-paced, dynamic environment.

Preferred Qualifications:

• • Marketing or advanced education certifications
  • Certification in project management (e.g., PMP)