Marketing Manager, Brand & Creative

Position: Marketing Manager, Brand & Creative

Department: Marketing

Reports to: SVP of Human Resources

Location: 566 W. Lake Street, Chicago, IL (in office 4 days a week)

Employment Type: Full-time benefits eligible

At Richard, we're not just another construction company - we're the catalyst for change in the industry. As one of the fastest-growing general contractors in the nation, we offer the excitement and innovation of a startup with the stability and expertise of an established firm. We're seeking visionaries who are ready to break free from the constraints of traditional construction and make a real impact.

Why Choose Richard?

Culture-First Approach: People and innovation over bottom line

Purpose-Driven Projects: Build structures that truly matter, from critical healthcare facilities to cutting-edge data centers

Rapid Growth: Be part of a company doubling in size while maintaining quality

Collaborative, Caring Culture: Clear communication and proactive problem-solving, while supporting your health, financial wellness, and career growth

Direct Impact: Your ideas shape our projects and company direction

Innovation Freedom: Be at the forefront of construction technology and sustainable practices

At Richard, you're not just a number - you're a crucial part of our mission to transform the construction industry. We're creating efficient, dynamic spaces that advance communities, sustainability, and well-being. With nearly 200 diverse contracts since 2016 and a passionate team across the nation, we offer the resources of a large firm with the agility and personal touch of a boutique operation.

Break free from corporate constraints. Join Richard, Purpose Builders, and be the architect of your career while shaping the future of construction. Here, your voice is heard, your ideas matter, and your impact is visible.

We are seeking a Marketing Manager, Brand & Creative who will serve as the steward of the Richard brand, shaping how we show up in the market, how our people experience our purpose internally, and how our story scales with our growth.

This is not a production-only role. This is a creative leadership role responsible for translating strategy into powerful experiences - across events, campaigns, communications, and culture. The Marketing Manager, Brand & Creative is the brand architect and experience designer for Richard.

You will own the creative vision, execution, and consistency of our brand across external marketing, internal communications, executive engagements, and cultural moments. You will partner closely with executive leadership, HR, operations, and third-party creative vendors to ensure every touchpoint reflects our Brand Promise: Build with Purpose. Live with Passion.

This role blends strategic thinking with hands-on execution and vendor management. The ideal candidate thrives in a high-growth environment and understands how to scale brand presence while preserving authenticity.

• Serve as the internal guardian of Richard's brand voice, visual identity, and messaging consistency

• Develop and maintain templated assets for company-wide use (presentations, proposals, internal materials, etc.)

• Ensure alignment across physical environments, apparel, digital platforms, and communications

Outcome: A consistent, elevated brand presence across all internal and external touchpoints.

Tradeshows & Executive Engagements

• Lead creative strategy, design, messaging, and execution for national conferences annually

• Own booth design, vendor coordination, collateral, and experiential elements

• Support executive preparation for panels, speaking engagements, and industry events

Outcome: High-impact brand experiences that drive new project opportunities and strengthen industry positioning.

Events & Experiential Marketing

• Design and execute the creative experience for industry days, lunch & learns, town halls, and annual company-wide award events

• Partner with HR and leadership to elevate cultural moments (annual recognition awards, milestone celebrations)

• Ensure events reinforce Richard's purpose-building identity

Outcome: Memorable, on-brand experiences that deepen employee engagement and external credibility.

Campaigns, Media & Storytelling

• Help shape narrative direction for campaigns promoting project wins and talent acquisition

• Partner with third-party media vendors on video production and digital storytelling

• Oversee content consistency across LinkedIn, Instagram, and emerging platforms (including podcast initiatives)

Outcome: Compelling storytelling that drives customer acquisition, embeds company culture, and attracts A-Player talent.

Photo & Video Strategy

• Establish field capture standards for project photography and video

• Direct outside photo/video partners

• Curate visual content for website, proposals, and social channels

Outcome: A dynamic, high-quality visual library that reflects excellence in execution.

Purpose Builder & Community Activation

• Partner with the CEO and HR to activate our three corporate pillars:

• Community Wellness

• Technology Progress

• Environmental Stewardship

• Concept and produce volunteer experiences that connect brand, media, and employee engagement

• Amplify impact stories internally and externally

Outcome: A purpose-driven employer brand that aligns community engagement with market credibility.

Internal & Executive Communications

• Point person for newsletters, intranet storytelling, and executive messaging support

• Align messaging for quarterly town halls, annual business planning, and future Five-Year Plan presentations

• Ensure internal communications reinforce transparency and cultural alignment

Outcome: Clear, inspiring communication that strengthens alignment and trust across the organization.

Brand Merchandise & Visual Presence

• Oversee design and manage branded apparel and gear programs

• Ensure field teams and office personnel represent the brand professionally

• Manage inventory and vendor relationships

Outcome: A polished, professional, and recognizable Richard brand presence across jobsites, offices, and events that reinforces pride, unity, and credibility in the field and marketplace.

Employer Feedback & Brand Insight Collaboration

• Partner with HR on employee, client, and subcontractor survey communications

• Translate insights into messaging improvements and brand refinements

Outcome: Clear, actionable insight loops that translate client and employee feedback into measurable brand, communication, and experience improvements - reinforcing Richard's commitment to transparency and continuous growth.

What Success Looks Like in Year One

• Richard's brand presence is cohesive and elevated across digital, events, and physical environments

• Conferences generate measurable lead engagement and follow-up activity

• Internal events and communications drive increased employee engagement

• Visual storytelling reflects project excellence and cultural strength

• Brand standards are documented, scalable, and consistently applied

• 10+ years of experience leading brand, creative, or experiential marketing initiatives with demonstrated ownership of company voice and presence across internal and external channels

• Proven leadership of high-visibility conferences, tradeshows, and executive engagements, including creative direction, experience design, and vendor management

• Experience developing integrated storytelling campaigns across video, social, and digital platforms

• Strong ability to maintain brand consistency at scale across digital platforms, presentations, templates, apparel, and physical environments

• Trusted partner to executive leadership, translating business strategy into compelling communications and employee-facing experiences

• Experience activating purpose-driven initiatives that strengthen employer brand, community impact, and market reputation

At Richard, we believe in showing the same gratitude and care to our team members that we do in our projects. This position comes with a competitive salary to match your level of experience and includes competitive benefits such as:

• Medical, Dental, Vision, and Life Insurance
• Health Savings Account (HSA) option
• 15 days of paid time off (PTO)
• 7 paid holidays
• All employees are immediately eligible for our bonus program where employees at all levels are engaged in the financial and operational performance of the business, enabling them to understand how their contributions directly impact the company's bottom line
• Company 401(k) matching contributions
• Parental leave policy
• We fully cover transportation costs, including parking and train fares, for employees
• Affordable and freshly made breakfast and lunch provided through our on-site meal program (Chicago home office employees only)
• Gym membership reimbursement program (Chicago home office employees only)
• Fully paid two-month sabbatical leave for employees who reach their 10-year anniversary with the company
• All employees immediately have access to mentorship, regular skills-based training, and leadership development programs

Pay Range:

$93,000.00-$135,000.00

The base salary range for this position as of posting is Richard's good faith estimate of the possible compensation for this role. The range for this role takes into account the factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.

Richard is an equal opportunity employer. All applicants and employees will receive equal employment opportunities without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.