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Strategy Director Oncology Solid Tumor Marketing

GlaxoSmithKline
United States, Pennsylvania, Philadelphia
2929 Walnut Street (Show on map)
Mar 27, 2026
Site Name: USA - Pennsylvania - Philadelphia, Durham Blackwell Street
Posted Date: Mar 27 2026

Our Oncology Business Unit has significant growth ambition over the Plan period. Our in-line business will continue to grow in a highly competitive and complex marketplace. We are expecting new indications to existing products, as well as a new product launch, in the next 3-year period. Additionally, there are key external events that we expect will change the competitive landscape in the areas in which our products compete.

As a Strategy Director, Oncology Solid Tumor Marketing, you will be responsible for supporting and delivering against the overall mid- and long-term strategy for the brand. You will also develop, monitor and report on key metrics to assess the short-term performance of the brand across functions (KPIs, performance drivers, etc), and support the development of key leadership and governance presentations (MPR/IR, Forecast, etc.).

Further, you will be responsible for the overall brand budget (across functions), as well as forecast development, refinement, and tracking, in collaboration with finance, forecasting, and analytics. In addition, strategic lifecycle management is a core part of this role.

In summary, key responsibilities are:

  • Lead Commercial Strategy Team for the brand, a matrix team of commercial leaders across finance, forecasting, insights & analytics, marketing, and market access

  • Strategic & Operational Planning

  • Strategic development of brand KPIs, measurement plans, and performance monitoring aligned to strategic imperatives and critical success factors

  • Development of leadership and governance documents (i.e. Monthly Performance Review (MPR)/Monthly Operational Review (OPR), Investor Relations (IR), launch readiness reviews (LRRs), etc.)

  • Serve as marketing lead / point of contacts for Insights & Analytics, Competitive Intelligence, Forecasting and Supply

  • Strategic LCM (Lifecycle Management) Strategy for a multi-indication product, including identifying current & future opportunities and prioritization of investment by indication as appropriate.

  • Lead assessment of market development and key commercial opportunities to optimize launch planning

  • Identify and integrate novel data sources (biomarker, lab, claims, RWE, etc.) to enhance marketing strategies

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

  • Bachelor's Degree

  • 8+ years' work experience, with 4+ years in pharmaceutical marketing or related function.

  • Experience with budget management and foundational principles of P&L management.

  • Demonstrated experience in strategy development and execution.

  • Ability to work effectively across a matrix environment and influence without formal authority.

  • Demonstrated ability to influence senior commercial leadership and confidently defend informed recommendations.

  • Demonstrated ability to apply data and analyses to drive high impact business decisions.

  • Strong verbal and written communication/ presentation skills.

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

  • MBA, MS, or MA in business, marketing science, or science related.

  • Oncology experience is preferred

  • Experience in insights and analytics, market research, or forecasting

  • Ability to lead through change and inspire agility/flexibility amongst team

  • Experience working with and managing external agencies, vendors and consultants in support of marketing plans and field team needs

#LI-GSK

Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases - to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we're committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

If you require an accommodation or other assistance to apply for a job at GSK, please contact the appropriate Recruitment Staff by emailing us at - usrecruitment.adjustments@gsk.com

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