Director Commercial Effectiveness

Imperial Supplies is looking for a strategic, influential leader to launch and lead our newly established Commercial Effectiveness function.

This role is an opportunity to create the operating framework that connects commercial strategy to execution, helping our sales and business teams focus resources where they create the greatest impact. You will build processes, establish governance, develop capabilities, and create the rhythms that enable smarter commercial decisions across the organization.

If you're energized by creating structure from vision, influencing across functions, and building programs that drive measurable business results, this role offers a rare opportunity to shape a critical capability from the ground up.

As Director of Commercial Effectiveness, you will create and lead the operating model that translates commercial strategy into consistent execution while ensuring field insights influence future investments and business decisions.

Key responsibilities include:

• Launch and establish the Commercial Effectiveness function, operating model, processes, governance, and team capabilities.
• Partner with Sales, Marketing, Finance, Analytics, and business leaders to align commercial priorities and execution.
• Build and govern a scalable account planning framework that drives growth, customer insights, investment decisions, and relationship management.
• Lead and develop a team responsible for sales project management, commercial insights, and operational coordination.
• Create decision-making frameworks that improve commercial coverage, funnel management, customer prioritization, and resource allocation.
• Establish metrics, reporting, and measurement systems that demonstrate adoption, execution effectiveness, and business impact.
• Influence leaders across the organization and drive meaningful change without relying solely on positional authority